$100M Money Models How To Make Money by Hormozi, Alex

How to Get More Leads With Free and Discount Offers

If you want more people to show interest in your stuff, give them something for free. Once you’ve got them, you still need to sell them something. I’ll show you my favorite ways to get the most leads and convert them into paying customers, so instead of losing your shirt, you gain a fortune. In short, I’ll show you how I’ve made money giving things away for free.

How To Get Them To Pay More Cash Up Front

If you can get someone to pay more money today, you have a stronger business. You can use that extra cash to reinvest in growth, improve your product, or just keep it as profit. No matter what you do, getting cash up front forever strengthens a business and is the first thing I do to grow every business I invest in.

How To Get Everyone To Spend As Much As They Can With Upsells & Downsells

The only thing worse than having a $100 customer say no to a $1000 offer is have a $1000 customer say yes to a $100 offer. You lose $100 on the first deal, but $900 on the second. We want to structure our business so we give the big buyers the opportunity to pay us

… After a decade of trial and error, I’ll show you how I do it.

How To Get Them To Buy Again and Again With Continuity

Recurring revenue businesses are more valuable than one-time purchase businesses. But knowing how to package and sell subscriptions is hard. The good news – it can be easy – if you package it the right way. After selling tens of thousands of subscriptions, I’ll show you the six ways that’ve worked best for me that work in any industry.